기업의 업종 특성을 반영한 e-Learning 전략: 금융업, 정보통신업, 제조업 사례를 중심으로 (HRD Trends in Korean Large Enterprises: HRD manager's view in the corporate HRD settings)

서지정보

· 발행기관 : 한국교육정보미디어학회
· 수록지 정보 : 교육정보미디어연구 / 13권 / 3호 / 101 ~ 130페이지
· 저자명 : 권성연, 고기정, 이수영

초록

최근 기업의 e-Learning은 양적으로 괄목할 만한 성장을 하고 있으나 기업 고유의 특성을 살리고 있지 못하다는 지적이 많다. 이러한 현상은 기업 e-Learning의 질적 발전과 성과 향상에 부정적 영향을 줄 수 있다. 이에 본 연구는 기업의 업종별로 특화된 e-Learning 사례를 분석하고 이를 기반으로 e-Learning 특성화 전략을 제안함으로서 기업 e-Learning의 성과 향상에 기여하고자 하였다. 이를 위하여 3개 업종(금융업, 정보통신업, 제조업)의 대표적인 기업을 대상으로 업종 특성을 반영한 특성화된 e-Learning 사례를 발굴, 분석하였으며 면담조사, 서면조사, 콘텐츠 및 시스템 분석, 협의회 등을 수행하였다. 연구 결과, 금융업에서는 금융 상품에 대한 교육을 빠르게 실시하기 위한 Rapid e-Learning 전략, 사례기반의 과정 개발 전략, 적시적 접근을 가능하게 하는 짧은 모듈 단위의 학습 콘텐츠 개발 전략이 제시되었다. 정보통신업에서는 학습자원화를 통한 비형식 학습의 강조, 동영상 및 시뮬레이션 개발전략, m-Learning 등 최신 기술 경향을 적용한 학습 방식의 활용, 아웃소싱기업을 대상으로 한 e-Learning 활성화 전략이 도출되었다. 마지막으로 제조업에서는 업무 현장 및 업무 시스템과 유기적으로 연계된 e-Learning, Blended Learning의 전략적 활용, 생산직과 사무직 등 근로자 특성 차이를 반영한 맞춤화된 e-Learning 전략 등이 제시되었다. 이와 같은 연구결과를 바탕으로 기업 e-Learning의 업종별 특성화를 위한 향후 과제를 제안하였다.

영어초록

The purpose of this study is to analyze diverse and unique e-Learning cases that reflect industry uniqueness in order to promote diversification and industry-specific e-Learning and provide implications for further development of workplace e-Learning. First, we selected three companies representing three industrial sectors (i.e., information technology, finance/banking, manufacturing). Then, we developed an analysis framework to systematically analyze each workplace e-Learning case. Based on the framework, we conducted written surveys as well as interviews with learners and e-Learning specialists in each company. Each company also provided related documents and data upon our requests.
Main products of finance/bank industry are invisible and easy to be copied from competitors. Thus, it is critical for the finance/bank industry to minimize the time between the creation or production of a new product and release to the market. S bank in our study develops and implements Rapid e-Learning strategies to meet such a just-in-time education and training needs of the finance/bank industry. Another important purpose of education and training in the finance/bank industry is to change behaviors of employees who directly provide services to customers. S bank implements many scenario-based courses that show good and bad cases employees may encounter in real-life situations.
Similarly, the rapid changes in IT industry requires just-in-time learning utilizing learning resources in addition to regular learning courses. Various learning resources are organized and managed in a knowledge-management system that integrates learning and practice. The IT industry demands for hands-on exercises to learn delicate techniques of how to use complex instruments or a communication network. In order to meet this educational needs, K company utilizes simulation, animation or video captures for teaching specific techniques and instruments, in particular, when it is practically difficult to work with real networks or instruments. In addition, IT companies are actively trying out new technologies such as m-Learning to maximize educational effectiveness utilizing the advanced level of IT literacy of their employees and advanced IT infrastructure and technologies they own.
In the case of the manufacturing industry including P company in our study, high integration between work field practices and work system seems to be critical in improving performance. Compared to office workers whose tasks often involve a computer at hands, field workers need special consideration in their physical learning environments. Blended learning is one of the strategies that accommodate unique work and learning style of learners in manufacturing industry who do not have a constant access to personal computers while working their job.
Based on the results, the study proposes strategies that each industrial sector needs to consider in order to actualize more effective e-Learning environment reflecting unique characteristics of respective business and industry.

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