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Q 방법론을 적용한 관광 분야 사회적기업 활성화 연구: 대전 지역 참여자 중심으 (An Application of Q-Methodology to Revitalizing Social Enterprises in the Tourism Field: A Study on Participants in Daejeon)

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최초등록일 2025.06.19 최종저작일 2021.02
19P 미리보기
Q 방법론을 적용한 관광 분야 사회적기업 활성화 연구: 대전 지역 참여자 중심으
  • 미리보기

    서지정보

    · 발행기관 : 한국유통경영학회
    · 수록지 정보 : 유통경영학회지 / 24권 / 1호 / 93 ~ 111페이지
    · 저자명 : 김용철, 장광희, 유근준

    초록

    Purpose: This study aimed to categorize types of subjectivity factors for social enterprises in the tourism sector and discover subjective characteristics through Q-methodology in order to derive the characteristics of each type, differences between types, and common characteristics between types, to seek effective method to foster social enterprises in the sector, and to contribute to raising awareness of social enterprises.
    Research design, data, and methodology: We applied Q-methodology, an alternative research method that responds to factor classification. The methodology was used as a typology to objectify and classify people's subjectivity through a unique method called Q-sorting. Our sampling frame consisted of 65 executives and staff members of the 2020 Daejeon Social Entrepreneur Development Project and the 2020 Social Economy Innovation Road Education Participating Company. We tried to derive a type and grasp its characteristics.
    Results: The order of difficulties that companies face was cooperation networks, funding, democratic decision-making, management consulting and mentoring, and education and training for the incumbent. We found that they are experiencing difficulties in improving productivity and managing costs. Social enterprise workers in the tourism sector have had difficulties in long-term service due to heavy workloads and low wages, and somewhat negative opinions from social enterprises' reinvestment with respect to job creation, social service provision, improvement of worker treatment, and community return, etc., service spirit, and transparent management. The realization of social goals was considered preferred to economic benefits.
    Implications: We found that companies have been experiencing difficulties in improving productivity and managing costs. Social enterprise workers in the tourism sector have had a difficulty in long-term work because of a large number of tasks and low wages. negative opinions from social enterprises' reinvestment service spirit, and transparent management. Showed. The realization of social goals was considered a priority over economic benefits.

    영어초록

    Purpose: This study aimed to categorize types of subjectivity factors for social enterprises in the tourism sector and discover subjective characteristics through Q-methodology in order to derive the characteristics of each type, differences between types, and common characteristics between types, to seek effective method to foster social enterprises in the sector, and to contribute to raising awareness of social enterprises.
    Research design, data, and methodology: We applied Q-methodology, an alternative research method that responds to factor classification. The methodology was used as a typology to objectify and classify people's subjectivity through a unique method called Q-sorting. Our sampling frame consisted of 65 executives and staff members of the 2020 Daejeon Social Entrepreneur Development Project and the 2020 Social Economy Innovation Road Education Participating Company. We tried to derive a type and grasp its characteristics.
    Results: The order of difficulties that companies face was cooperation networks, funding, democratic decision-making, management consulting and mentoring, and education and training for the incumbent. We found that they are experiencing difficulties in improving productivity and managing costs. Social enterprise workers in the tourism sector have had difficulties in long-term service due to heavy workloads and low wages, and somewhat negative opinions from social enterprises' reinvestment with respect to job creation, social service provision, improvement of worker treatment, and community return, etc., service spirit, and transparent management. The realization of social goals was considered preferred to economic benefits.
    Implications: We found that companies have been experiencing difficulties in improving productivity and managing costs. Social enterprise workers in the tourism sector have had a difficulty in long-term work because of a large number of tasks and low wages. negative opinions from social enterprises' reinvestment service spirit, and transparent management. Showed. The realization of social goals was considered a priority over economic benefits.

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